Archive for October, 2010
Nationwide Insurance app
It’s not often that insurance surprises me – it’s a painful payment to make sometimes but you know if you don’t it’ll bite you on the ass a short time later. There are many apps out there (and more about that below) but the most successful ones are those that provide high utility. Enter the [...]
Posted: by Valentina Borbone on October 20th, 2010
Categories: Creative, Social media.
Tags: Creative, Mobile, Retail, strategy
Comments: 1
Brought to you by the word “On”
We all love a parody and now Grover from Sesame Street finds his way to take the piss out of the Old Spice ads.
Posted: by Valentina Borbone on October 19th, 2010
Categories: Creative, Social media.
Tags: Creative, marketing, Social media, strategy, viral, YouTube
Comments: 1
Celebrity Twitter for Charity
Now here’s an innovative concept using social media if I’ve ever seen one. TwitChange changes the world one tweet at a time by being the first-ever celebrity Twitter auction – offering up celebrities where you bid for 3 things:
Posted: by Valentina Borbone on October 19th, 2010
Categories: Creative, Social media.
Tags: Creative, Social media, strategy, Twitter
Comments: none
The Political Worm now available to you too
It should be advertised “as seen on TV”, but the political “worm” that we experienced during the recent Federal Leaders Debate is now unfortunately available for
Posted: by Valentina Borbone on October 18th, 2010
Categories: Technology.
Tags: strategy
Comments: none
Yellow Pages get interactive
The old tag line “let your fingers do the walking” is nicely incorporated into this interactive display campaign from Yellow Pages.
Posted: by Valentina Borbone on October 18th, 2010
Categories: Creative.
Tags: Creative
Comments: none

